GLOBAL INSIGHT LOCAL SENSING

Hi-Mind’s Global View

Global Insight, Local Sensing.

Today’s technological invention and advancement has enlightened human being with a new perspective of thinking for business, work and life. Space and time have new definitions. We are experiencing a whole new world that is more borderless, accessible, transparent and dynamic than ever.
Having an insight into such a mega trend, two well-connected elite companies located individually in Taiwan, and in France, have joined to set up Hi-Mind in the summer of 1999 to accomplish the competitive advantages required for the new century; to be as closer as possible to the client’s demands and to source’s necessities whatever the distance may be.

Mission Statement

Quality Over Quantity for Real Success

With the parent companies profound involvement in the IT industry for over a decade, Hi-Mind was born with high expectations for accomplishing the following mission:
In the global industry of 3C-related products (computers, communications and consumer electronics), and in the global hi-tech industry of electronics and information engineering-related products;

To explore, define and develop potential product-markets.
To maximize the Advantages of the potential product-markets.
To be a value-added interface between the supplier and the ultimate customer.
To be a reliable solution provider for the industrial clients.
To empower the channel customer with competitive marketing advantages for their market.
To serve the OEM/ ODM/ VAR customer in developing their product-markets.

Corporate Objectives

With the Corporate Mission statement as the guideline, the following eight Corporate Objectives are formulated.

Fostering a Strong Business Know-how Capital
Fostering a Sound Range of Products & Services
Fostering Active Market Channels
Fostering a Secure High-quality Customer Base
Creating a Market-leading Brand Recognition
Building a World-leading Professional Image and Market Position
Being Steadily Profitable
Being a Highly-esteemed Public Firm

Corporate Strategies

Outlined as the corporate management disciplines, Hi-Mind’s Corporate Mission and Objectives are to be accomplished by effective business & marketing proficiency; and enhanced by consistent Research and development for the most innovative know-how in:
Logistics & Channel Management Sales & Promotion Management Financial & Pricing Management Customer Service Management Through Strategic Global Operation Efficient Local Approach Professional Human Contact

Corporate Name and Philosophy

Based on the corporate nature, it is decided to name the company and the brand individually. One main portion of Hi-Mind’s business is to serve industrial clients. In this market environment, most projects are developed on OEM/ODM or manufacturer’s brand name basis. For industrial clients, what matters most is not the brand names of the products offered, but the quality of services, support and solutions. So, a corporate name capable of promoting the business philosophy and mission is believed as a necessity for efficient image for this market category.

Hi-Mind

Starting with "Hi" is expected to give the company a positive personality in the first place and "Mind" is proposed as a modern and psychological metaphor for the corporate business nature.

"Hi" of "Hi-Mind"

The corporate product/ market is in the high-technology category. So, with "Hi" to be the first part of the corporate name, it is expected to intuitively take the target market audience to the "hi-tech" imagination for the company. This can be perceived as the equal of "proficiency" or know-how" in a further step.

"Hi" also stands for "High" meaning "prominent" and "outstanding" like when it is used for "high-class", "high-end", "high-grade", "high-level", etc.

"Hi" pronounces the same as the greeting interjection " Hi! ", so it can generate a friendly feeling when the company name is heard.

"Mind" of "Hi-Mind"

The corporate mission of Hi-Mind is to serve as a value-added interface and a reliable solution provider in the hi-tech industry. In accomplishing such tasks, it requires intelligence and determination. Mind is the perfect word for this combination.

The corporate philosophy stresses the value of human touch, that is respect, passion, sincerity, attention and patience. As a verb, "mind" covers all of them and even more.